Post Trade Show Evaluation Strategy – A Two Part Series

Is the trade show or special event over when the last box is sealed, flooring packed and the truck is heading back to the shop? As the baseball legend Yogi Berra said, “It ain’t over till it’s over.” Part of determining the return on investment (ROI) is more than tracking the leads and new contacts made at the show.

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2018-01-03T18:28:36+00:00

About My Work

Eli’s expertise was developed through a series of successful ventures including B2B trade show development and management, developing and utilizing effective content platforms, in addition to automates sales and marketing adaptations. Additionally he has founded sales and service operations in the energy industry.

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