The 10 Steps To Giving Your Business A Check-up
Whether you’re thinking it’s Spring Cleaning Time or time for an annual checkup, your business needs to undergo a checkup each year. No matter how large or small your business is, you cannot gauge the effectiveness of any changes you’ve made without analyzing the benefits and bottom line. Here are [...]
The Basics Of Business Etiquette
Presenting yourself in a proper manner will help you in all aspects of your professional life, no matter whether you are working for a company or for yourself. As an employee or a business owner it is important that you attempt to establish a good relationship with co-workers. One which [...]
Startup Capital: Everything You Need to Know
Startup Capital: Everything You Need to Know Startup capital is the money needed to start a new business.18 min read What Is Startup Capital? Startup capital is the money needed to start a new business. Startup capital might be needed to pay for office space, permits, licenses, inventory, product development, [...]
Ways to Win with Conference Presentations
Planning a kick-ass conference involves scheduling presenters to share their wisdom, brand-knowledge and make key corporate announcements. These speakers, their content and how they present are the backbone of a conference. Planning how they do it (aim for seamless and engaging) is the foundation of an event's success. Planning a [...]
Getting More Value From Conferences
As costs remain under intense scrutiny at most organizations, it is important to derive measurable value from any conference commitment. Tips include: Plan: The ‘cool’ conference at a desirable destination is not always the one with most value-add for your business and/or career. Be objective. Look for meaningful payback. Study topics [...]
Search Engine Optimization – A Guide To Increasing Organic Traffic
Introduction Search Engine Optimization or SEO is simply the act of manipulating the pages of your website to be easily accessible by search engine spiders so they can be easily spidered and indexed. A spider is a robot that search engines use to check millions of web pages [...]
12 Months Without SEO
Word Count: 770 Summary: It is more than a year now since I concluded that Search Engine Optimization (SEO) was, or was soon going to become, a waste of time. I had already, 6 months before then, said farewell to spending an hour a day working on getting reciprocal links. [...]
4 Miscellaneous Email Marketing Advices
Word Count: 357 Summary: Email is one of the most personal advertising medium ever invented. Here are four of the many ways you can improve your email marketing results. Keywords: e-marketing, email marketing, email advice, email campaigns, email marketing campaigns, mailing list, newsletters, daily emails, daily email list, subscribe mailing [...]